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Privacy Policy

Eterna Care Services Ltd

Last updated: 28 March 2026

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1. Introduction

Eterna Care Services Ltd (“we”, “us”, or “our”) is committed to protecting and respecting your privacy.

This Privacy Policy explains how we collect, use, and protect your personal data when you visit our website.

We comply with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

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2. What Information We Collect

We may collect and process the following data:

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Information you provide to us
  • Name

  • Email address

  • Telephone number

  • Details submitted via contact forms

  • Any information you provide when enquiring about our services

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Automatically collected information
  • IP address

  • Browser type and device

  • Pages visited and time spent on the site

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3. How We Use Your Information

We use your data to:

  • Respond to enquiries and provide our services

  • Communicate with you about funeral arrangements or requests

  • Improve our website and services

  • Maintain records for legal and regulatory purposes

We do not sell or rent your personal data to third parties.

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4. Lawful Basis for Processing

Under UK GDPR, we rely on:

  • Legitimate interests – to respond to enquiries and operate our business

  • Consent – where you have submitted a contact form or contacted us directly

  • Legal obligation – where required by law

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5. How We Store Your Data

Your data is securely stored using appropriate technical and organisational measures.

We retain personal data only for as long as necessary to:

  • Fulfil the purpose it was collected for

  • Meet legal, accounting, or regulatory requirements

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6. Sharing Your Information

We may share your data with:

  • Service providers (such as website hosting and email systems)

  • Professional advisors (such as accountants or legal advisors)

  • Authorities where required by law

All third parties are required to respect the security of your data and process it in accordance with the law.

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7. Cookies

Our website may use cookies to enhance user experience and analyse website traffic.

You can control cookies through your browser settings.

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8. Your Data Protection Rights

Under UK GDPR, you have the right to:

  • Access your personal data

  • Request correction of inaccurate data

  • Request deletion of your data

  • Object to processing

  • Request restriction of processing

  • Request data portability

To exercise any of these rights, please contact us using the details below.

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9. Third-Party Links

Our website may contain links to other websites.
We are not responsible for the privacy practices of those websites.

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10. Contact Us

If you have any questions about this Privacy Policy or your data, please contact:

Eterna Care Services Ltd
Email: team@eternacareservices.co.uk
Phone: +44 0151 317 8851

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11. Complaints

If you are unhappy with how we handle your data, you can contact the
Information Commissioner's Office (ICO):

Website: https://www.ico.org.uk
Telephone: 0303 123 1113

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