Privacy Policy
Eterna Care Services Ltd
Last updated: 28 March 2026
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1. Introduction
Eterna Care Services Ltd (“we”, “us”, or “our”) is committed to protecting and respecting your privacy.
This Privacy Policy explains how we collect, use, and protect your personal data when you visit our website.
We comply with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
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2. What Information We Collect
We may collect and process the following data:
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Information you provide to us
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Name
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Email address
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Telephone number
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Details submitted via contact forms
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Any information you provide when enquiring about our services
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Automatically collected information
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IP address
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Browser type and device
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Pages visited and time spent on the site
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3. How We Use Your Information
We use your data to:
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Respond to enquiries and provide our services
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Communicate with you about funeral arrangements or requests
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Improve our website and services
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Maintain records for legal and regulatory purposes
We do not sell or rent your personal data to third parties.
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4. Lawful Basis for Processing
Under UK GDPR, we rely on:
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Legitimate interests – to respond to enquiries and operate our business
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Consent – where you have submitted a contact form or contacted us directly
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Legal obligation – where required by law
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5. How We Store Your Data
Your data is securely stored using appropriate technical and organisational measures.
We retain personal data only for as long as necessary to:
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Fulfil the purpose it was collected for
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Meet legal, accounting, or regulatory requirements
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6. Sharing Your Information
We may share your data with:
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Service providers (such as website hosting and email systems)
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Professional advisors (such as accountants or legal advisors)
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Authorities where required by law
All third parties are required to respect the security of your data and process it in accordance with the law.
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7. Cookies
Our website may use cookies to enhance user experience and analyse website traffic.
You can control cookies through your browser settings.
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8. Your Data Protection Rights
Under UK GDPR, you have the right to:
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Access your personal data
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Request correction of inaccurate data
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Request deletion of your data
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Object to processing
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Request restriction of processing
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Request data portability
To exercise any of these rights, please contact us using the details below.
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9. Third-Party Links
Our website may contain links to other websites.
We are not responsible for the privacy practices of those websites.
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10. Contact Us
If you have any questions about this Privacy Policy or your data, please contact:
Eterna Care Services Ltd
Email: team@eternacareservices.co.uk
Phone: +44 0151 317 8851
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11. Complaints
If you are unhappy with how we handle your data, you can contact the
Information Commissioner's Office (ICO):
Website: https://www.ico.org.uk
Telephone: 0303 123 1113
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